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Establishment Year
About brand - Haldiram's
Legacy & Leadership
Founded in 1937 in Bikaner, Rajasthan by Ganga Bhishen Agarwal (Haldiram Ji), starting with bhujia that quickly became a household favorite
Expanded to Nagpur in 1970, adding sweets, snacks, and beverages.
Now headquartered in Noida, UP, and operates as a major FMCG company with a strong global presence.
Valued at close to US $10 billion following Temasek’s 9% investment in early 2025 .
Product Range
Extensive portfolio—over 410 SKUs—includes:
Namkeens & Indian snacks (bhujia, bhujia variants, potato chips)
Sweets (gulab jamun, rasgulla, soan papdi, etc.)
Ready‑to‑eat meals (“Minute Khana”), beverages, frozen foods, cookies, and festive packs .
Business Footprint
Integrated model: manufacturing, retail restaurants, QSRs, kiosks, dealerships, and distribution.
Present across India—with full-service and express restaurants, retail shops, kiosks—and global exports to over 80 countries .
Why Partner with Haldiram’s?
Proven & Trusted Brand
Recognized nationwide and internationally; ranked among India’s most trusted brands and the largest snack company .
Founded on quality and authenticity, with a rich tradition that continues through generations
Comprehensive Franchisee Support
Training: Product knowledge, operations, customer service, hygiene, and inventory.
Operational Assistance: From site setup to supply chain and POS systems.
Marketing & Brand Support: National & local campaigns to drive footfall.
Ongoing Guidance: Audits, quality checks, and performance updates
Summary: Why Choose Haldiram Invest in Haldiram?
Heritage & Quality: 80+ years of consistent brand trust and product excellence.
Diverse Formats: From kiosks to restaurants to wholesale distribution.
Strong ROI: Healthy margins and relatively quick breakeven.
Robust Support: Training, marketing, and operational backing at every step.
Proven Market Demand: Indian savories and sweets remain perennially popular.
Next Steps for You
Choose your preferred model (e.g., kiosk, outlet, QSR).
Select a location matching Haldiram’s site criteria.
Apply online or contact via official Haldiram franchise portals/email.
Attend training and sign agreement, after which setup and launch follow